WHO WE ARE

INDIAN CRAFT, GLOBAL VISION

February 1992, Sarita Handa turned her passion for textiles to found Sarita Handa Exports Pvt. Ltd. Having traveled the length and breadth of India as an Army wife and seeing the diversity of the weaves particularly the Saree, it was love at first sight. The vision for the company was always very clear - Product Made in India, by Indian Artisans but with an International aesthetic and quality.

The idea, right from the beginning, was always to ensure that the Artisans knew that they could count on us. One of the first initiatives was to adopt a village and train the women of the village in hand quilting. Our in-house design studio, based in India, comprises of some of the brightest minds that combine originality with uncompromising quality.

FOUNDER’S VISION

“I started with ten people and a belief that the hands of our artisans could touch the world. Thirty Plus years on, that belief has never wavered only grown deeper”

Sarita Handa

FOUNDER AND CHAIRPERSON

Our Journey

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OUR PURPOSE

Made By The Artisans, Loved By The World

Our purpose is guided by originality, integrity, and meaningful relationships. We create authentic, thoughtfully designed products while building long term partnerships based on trust and mutual respect. We listen to our people, customers, vendor partners and artisans.

Our Leadership

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